Most people prefer to learn about a product before deciding to buy it. For this reason, digital marketing strategies are essential for success. But not all digital marketing strategies will yield the same results. Businesses need […]
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Blogging is a cornerstone of content marketing – and for good reason. Statistics show that businesses that blog actively get 97% more inbound links. The key to success with blogging is having a well-thought-out strategy and […]
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One of the biggest challenges in content marketing is how to develop new blog post topics that resonate with your target audience, generate value, and bring more people to your website. I mean, come on, who […]
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Most business owners will agree that starting a blog is pretty easy. It’s figuring out what to write where the real challenge lies. Especially once the ‘tips, tricks, and hacks’ type of posts have been written. […]
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Search engine optimization should be a priority for every business with an online presence. Having a strong SEO strategy and content marketing plan should be part of every small business’ blogging formula. As we have tried […]
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We recently explored the question ‘What Is SEO?’ and shared several success factors for improving search rankings. In this article, we defined search engine optimization as the recognition that search engines have certain rules and formulas […]
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Blogging is a marketing strategy that many businesses use to build influence, showcase products/expertise and drive traffic to their website. This strategy only works, however, if people are able to find your blog. For businesses that […]
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As a business, you want to produce valuable and engaging content that’s going to keep people coming back to your website. Blogging is a excellent tool for this and we believe critical for every small business. […]
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In 1994, Swarthmore student Justin Hall created the first blog ever, Links.net. Almost a quarter a century later, blogging has become a critical component of the online marketing strategy for businesses of all sizes. However, one question […]
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Not so long ago, we wrote an article on how to write engaging headlines that don’t suck. One of the tips we provided was to write headlines that include a number because according to research they […]
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