Most people prefer to learn about a product before deciding to buy it. For this reason, digital marketing strategies are essential for success. But not all digital marketing strategies will yield the same results. Businesses need to explore various marketing options, including one that has proved especially helpful in recent years: video. Videos have become ...

Black Friday and Cyber-Monday of 2021 are behind us, but that doesn’t mean that there isn’t time to further boost holiday sales. Keep your marketing efforts rolling with these last-minute holiday marketing ideas and examples that can further boost your holiday sales! In this article, we are sharing super easy, fun, and quick holiday marketing ...

One question we get all the time from clients is, "Should I have a podcast? Is it worth investing in?" Our answer is almost always YES! So, now let's discuss how to start a podcast and successfully launch it… in just eight steps! There's never been a better time to start your podcast. While we ...

In the past, we have talked about how important it is for a growing business to delegate tasks to other employees. To effectively run a business and give tasks to others, without getting stressed, a standard operating procedure is a must. Here are tips on 10 ways to write better SOPs for your business so ...

Are you a star at delegating things to do in your business? Or are you one of the many small business owners who shy’s away from task delegation because you fear work won't happen as expected, or that you won't’ know how things are progressing once you have handed off the task? Struggle with delegating ...

If you are looking to announce a new product or share useful tips with your customers, running a business webinar can be a powerful and effective online marketing tool to help you reach your audience. Not only does a business webinar allow you to create an interactive experience and connect with your target audience wherever ...

With more and more people opening small self-run or family-run businesses, it is important to take advantage of every tool available to help run that business smoothly. With often no time to spare, finding the right tech tools to help run a smoother business operation is essential for saving time and money. Need help running ...

Were you aware that the second Monday of every February is what’s known as Clean Out Your Computer Day? Any guess as to why this merits a yearly (albeit non-traditional) holiday? Well, it’s probably because our computers are an essential part of our everyday personal and professional lives. Most people don’t spend a lot of ...

When most people hear about standard operating procedures, or SOPs, they often think about a large corporation with hundreds of employees and pages and pages of documented processes. Rarely does one hear the words small business and SOP in the same sentence and we think that is a BIG business mistake!  Here's why every #business ...

One may argue that feeling stressed is the natural state of being for an entrepreneur and that unless you suffer from the strain of stress, you are not pushing yourself hard enough. Yes, it is true that nervousness, anxiousness, and even stress, often accompany the risk of starting a business. However, feeling stressed all the ...